Product Description

Social media has exploded to become one of the key ways that we communicate both for social and business messaging. It's critical for clinical practices to understand how to use it correctly. This ASPS Social Media Toolkit now available on ASPS EdNet was designed to assist plastic surgeons and their practices when building a social media presence.

Social Media Toolkit: Course 1 - What You Need to Know

In this first course of the ASPS Social Media Toolkit, you'll learn some fundamental principles of social media ethics. The course is titled What You Need to Know to emphasize how an ethical approach is the underpinning of everything we do. It truly is what we need to know.

Learning Objectives

• Identify the rationalizations people make related to ethical issues associated with social media
• Develop strategies for avoiding rationalizations when making ethical decisions on social media
• Distinguish between appropriate and inappropriate use of social media
• Take appropriate action when using social media to safeguard and protect yourself, practice, and any affiliated association/organization

Social Media Toolkit: Course 5 – Metrics and Follower Engagement

In the fifth and final course of ASPS Social Media Toolkit, you'll first learn about the most relevant social media metrics that impact your business. Second, you'll discover how metrics can provide invaluable insights to enhance follower engagement on your social media accounts.

Learning Objectives

• Describe key social media metrics and how they can help improve your social media presence and ROI
• Develop strategies for increasing follower engagement

Faculty

Social Media Subcommittee

Intended Audience

This educational activity is intended for all CME-related persons including plastic surgery practitioners, residents and other healthcare professionals.

Accreditation

The American Society of Plastic Surgeons (ASPS) is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.

The Accreditation Council for Continuing Medical Education (ACCME) accredits ASPS to provide educational activities and material with Category 1 CME credits. As an official CME provider, ASPS must comply with all ACCME standards, as outlined in the ACCME Standards for Integrity and Independence in Accredited Continuing Education.

Designation

The American Society of Plastic Surgeons designates this enduring material for a maximum of 0.5 AMA PRA Category 1 Credits™ listed below. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Disclosure Policy

The American Society of Plastic Surgeons (ASPS) requires all faculty, authors, planners, reviewers, managers, staff and other individuals in a position to control or influence the content of an activity to disclose all relevant financial relationships or affiliations. All identified conflicts of interest must be resolved and the educational content thoroughly vetted by ASPS for fair balance, scientific objectivity and appropriateness of patient care recommendations. The ASPS also requires faculty/authors to disclose when off-label/unapproved uses of a product are discussed in a CME activity or included in related materials.

Disclaimer: All relevant financial relationships for planners, faculty and others in control of content (either individually or as a group) are reviewed by the ASPS Continuing Education Committee and have been mitigated, if applicable.

Product Code: 40521